Month: September 2010

This is not the post I was going to write

I am one of those people who likes routines. I am okay about creating new ones, but I do like to have routines. It helps…

Leads vs. Return on Investment (ROI)

I have been having a lot of conversations lately about how people confuse a lead with ROI. ROI should not really be measured based on…

Are you in the [Third] Tribe?

For the last couple of years, the Cleveland Indians have had a pretty disinterested theme song. Hey, ho, hey let’s go tribe. Then the tagline…

What it means to have your name on the door

A lot of people get excited when you talk about the idea of working for yourself or being your own boss. “Wow,” they say. “I…

A new generation of Tweeters and the new Twitter game

Last weekend, I had the immense privilege of getting to meet Stanford Smith (aka @pushingsocial) in person. One of the things we talked about was…

Blogger versus WordPress

Categorize under, “Things I wish I would have known six months ago.” I am in a bit of a pickle. You see, for a long…