Marketing Talk

Myth: Killing anything that’s not social media is advisable

You’ve probably seen it before. You’re going along minding your own business when you read a book or a blog post that says something like,…

Myth: Just doing it yourself works best

One thing you run into quite often in the social media world is talk of entrepreneurship. A lot of it is advice – how to…

Avoid the temptation to write something popular

The world of blogging sure does seem to be getting more and more…echoey. Whether I’m looking at blogs I’m subscribed to, blogs I happen upon,…

Business Killed the Social Media Star

Phew. As I sit down to write this, I am one tired lady. We’re busier than we have been in quite some time. My brain…

Myth: Integrated Marketing Means Using Facebook AND Twitter

Here we are on letter I of the marketing myth series, and we’re going to talk about what integrated marketing means. Now, often times you’ll…

Myth: Having a plan is lame

When I first started at our family’s agency, it was July, which is about the time that we start revving up for something called planning…