Marketing Talk

Myth: E-Newsletters are easy to create and send

I don’t know if you’ve noticed, but e-newsletters are really quite polarizing in the world of marketing, online and off. On the one pole you…

#tweetdiner Powerful Pictures – 2/18/12

I have been really astonished that so many people have asked for #tweetdiner to come back. I think committing to every Saturday night got too…

Irresponsible Advice

If you are a regular reader here, or even if you aren’t, I want to preface this by saying that I am not trying to…

The Blogger Hugs Back

My pal Mark Schaefer wrote that this week is a good time to “hug a blogger.” Being a Star Wars fan, I figured an appropriate…

Myth: Danger Lies In Not Trying Everything

One of the first things I learned in the marketing world was the importance of evaluating publications that I was thinking of proposing for our…

Enough of the gold rush

Much of American history, if you look at it, was molded by one single mineral -gold. It was gold that caused President Andrew Jackson to…