Marketing Talk
Social Media Success Depends on T&A
There are tons and tons of books out there on Social Media, and I get the feeling more are being created as we speak, but…
The Social Media Case Study You’ll Never Hear About
Every morning for the last couple of months, the first thing that I reach for is my Blackberry, which sleeps comfortably on my night stand.…
The danger of “Online Marketing Tools”
I was wading through Twitter this morning, coffee cup in hand, when I saw a post from Ann Handley. She had been quoted in the…
State of the Blog, 8/15/10
Today is Sunday, which also means that today is Blogchat day over on Twitter. It’s not just any ordinary chat either. The one, the only…
To quote AT&T: Reach out and touch someone
There have been two conversations occurring all week simultaneously. The first is a conversation about “influence” in the world of social media. What are fans…
What does integrated marketing mean?
When I was a junior in high school, I got a job as a cashier. After the training period, which seemed to go on forever,…