Marketing Talk
Using Twitter for Business
I started my Twitter account round about November of last year. I didn’t do much with it because I wasn’t getting much out of it,…
Analytics for Offline: The “Other” White Meat?
Back in the day, there was a television campaign that has since been parodied to death. “Pork: The Other White Meat,” the ads drilled into…
Checklist: Launching a Website
Today’s checklist: 25 Things to consider before launching that website! 1. Who will be hosting my website and why am I choosing that option?2. What…
Check? Check 1, check 2…
This week feels like a checklist kind of week, so I thought I would ride the wave. Every day this week, I will post a…
What is influence?
As you may have heard, Fast Company has begun a little experiment on Twitter called The Influence Project. The concept is pretty simple on paper.…
It’s not just integrated marketing. It’s integrating marketing.
There was a TREMENDOUS conversation in which I got to participate last evening on Twitter. Marsha Collier runs a weekly chat on customer service (#custserv…