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Musings

#WomenWednesday Women Aren’t Mean Enough To Win

by Margie Clayman

There is a neat documentary out that studies the phenomenon of girl-on-girl bullying. A movement developed around the documentary called The Kind Campaign, furthering the shocking concept that maybe girls (and women) could be kind rather than horrible to each other. Unfortunately, when you hear about girls fighting each other or girls bullying each other, society often takes it to the gutter and well…I need not say more. Suffice to say, it’s not taken very seriously sometimes.

All of this goes through my mind as I read posts and articles detailing how there aren’t as many female CEOs or female “social media mavens” because women just plain aren’t mean enough to win the game (whatever that game might be). I’ve read posts that explain, in a seemingly knowledgeable way, that women aren’t as good at self-promoting because they aren’t as self-centered as men are (once again insulting men and women at the same time, it seems to me). Women aren’t shallow enough to care about something as trivial as success. Women are too nice and loving to worry about those cold worky type things.

Are you getting a little throw-up into your mouth there? Regardless of your gender? Yeah. I sympathize.

Let’s take these point-by-point, shall we? Oh, get some Tums first if you need it. OK, good.

Women aren’t mean enough to win the game

First of all, what does it say about our society that we accept, without argument, that the meanest people are the ones who come out on top? Is that really REALLY true? Is it only possible to land on the top of the pecking order if you stomp everyone else down? Surely there have to be at least a few powerful people out there who won their success by, say, earning it. Maybe there are even people out there who became successful because they *helped* people.

Also, I’m not really sure that it’s fair to men or women to say that women aren’t mean enough. I’m all for equality, but let’s be honest hear. There are PLENTY of cut-throat women out there. Like woah. There are women who will cut down anyone in their way just to get more power or publicity. There are women who are more than happy to sell their soul to the devil to get to the top. And there are plenty of men who aren’t mean who I’m sure would like to enjoy a modicum of success. In short, this argument appears to be pretty stupid to me.

Women aren’t as self-centered as men and thus don’t like to promote themselves

I know plenty of men who are actually so much the opposite of self-centered that I wish, truly, that they would think more about themselves, for their own sakes. I also know plenty of women who start the majority of their sentences with I, me, or my. On chats like Blogchat in Twitter world, just as many women as men use the hashtag to promote their own (sometimes completely unrelated) blog posts. On Facebook, I’ve seen status updates from both men and women that begin with something like, “Look how awesome I am!” And they aren’t even joking when they say it.

I would also posit that promoting oneself is not the same thing as being self-centered. One can promote him or herself while maintaining a good grasp on the fact that the earth, not the individual, is the center of the universe (some light historical humor for those who have gotten this far). Women can promote themselves, as men can, and can also refrain from becoming obnoxious. I’ve witnessed it. It’s possible.

So, again, I find this argument about why there aren’t more female leaders to be radically dumb.

Women aren’t shallow enough to care about success

This argument always confuses me. Since when was finding success in life and work shallow? Since when was hoping to benefit from hard work trivial? I don’t think men or women who strive for success should be categorized as shallow. Now, there’s a caveat here. If “success” is all you care about, you might have some problems. If success to you is just the collection of fancy material goods that you don’t really need, you might run into some problems. However, these afflictions I think are experienced equally by both men and women.

Dumb argument.

Women are too loving to care about cold worky-type things

The image of the soft, warm, loving wife and mother who is only interested in making the home as comfortable as possible is 100% fine. I think a lot of women (like me) have lost a lot of the art that goes into those skills, and I think that’s sad. That being said, “worky-type things” are not beyond the reach of most women. Women, by nature, are not little cubes of sugar that will melt in the heat of a professional environment.

Also, I know plenty of women who use the feminine qualities (as defined by society) of being kind and affection to further their work. I think of women like Lisa Petrilli and Molly Cantrell-Kraig who use their big hearts to infuse their businesses and their work with a great energy. I know men who do the same thing, by the way.

Crap argument.

So what’s the problem, then?

We’re still left with one last question. If none of these commonly cited arguments for why there aren’t more women leaders have been consigned to the abyss, why AREN’T there more women in CEO roles? Why aren’t there more women classified on the social media a-list?

Well that’s the rub, isn’t it?

However, ending the issue with a simple, “They just aren’t mean enough” doesn’t fit the bill for me. Does it work for you?

Image credit: http://www.flickr.com/photos/worldbank/6080628851 via Creative Commons

Filed Under: Musings

Why there will never be a Margie Clayman Facebook Fan Page

by Margie Clayman

I’ve been hearing a lot lately about how people really need to start their own personal fan pages on Facebook to be really effective. I’ve been pretty good about holding my tongue, but darn it all, I just can’t hold it in any longer.

I think fan pages for people are really, really stupid.

Now understand, I am not saying that fan pages on Facebook are stupid. I am not saying that a fan page for a book, an entity, a school, or sleep is stupid. Well, ok, maybe a fan page for sleep is *kind of* stupid. But there will never be a Margie Clayman fan page on Facebook. I don’t care how famous you are or how many followers you have on Twitter. The concept of a fan page for a person kind of makes me get a headache.

Why?

Well, here are some thoughts. You tell me if you agree or not.

Isn’t your profile on Facebook kind of a fan page already?

Let’s talk about a personal page on Facebook as it exists right now (it’s likely to change in the next five minutes or so, of course). OK so, you have your bio information. You have pictures of you, your family, your pets, foods you’ve eaten, clothes you’ve bought, and maybe some random anteaters you’ve seen. You have links to your blog site, probably mentions of where people can find you elsewhere in the online world, and you have friends. Oh so many friends.

What else could you want in a “fan” page? I’m all for changing Facebook’s name to Fanbook, in fact. Think about it for an instant. Aren’t we sort of assuming people we friend on Facebook are fans? Who but fans would put up with some much information about, well, us?

“I need to be myself. I’m creating a fan page.”

I’ve seen this a lot over my tenure in Facebook world, and I have to say I don’t really understand this line of thinking. The rationale is that your personal page is for people you’re really close to and then your fan page is for the drivel. I meant, the fans. Your acquaintances.

I have a few problems with this. First of all, if you create a fan page and close off your personal page, that’s just going to raise questions. What are they saying on their personal very public no privacy Facebook page that they aren’t willing to say out in the open? Second of all, why is that person part of their personal profile but I’m just limited to fandom?

More disconcerting is this thought that if you “lock down” your Facebook profile, you actually have privacy. I worry for people who post extremely personal things on their Facebook pages. That status update about how much you hate your job can be shared. It can be copied and pasted. It can show up in someone’s “ticker.” If your concern is privacy, the best path is to avoid saying anything that could be embarrassing. A fan page will not help you in this endeavor, nor will a million lock-downs on your Facebook account.

Fan pages are by nature 1-way communication channels

If you are a “fan” of someone or something on Facebook, the page is really all about them. You are merely a fan, a bystander, an innocent marauder in a world that is not really yours. What fun is that? How is that web 2.0? Especially if you’re a fan of a *person* who is doing status updates about how important being human is? Doesn’t that make ya scratch your head a little bit? It confuses the heck out of me.

I highly prefer the way things work on my personal page. I post things with the understanding that everything is up for conversation or even debate, so long as it remains somewhat civil. And decent. I want to invite people to converse with me in more than 140 characters. I don’t want to feel like Moses coming down the mountain, ready to deliver my next status update to my adoring masses. Yeck.

Fans versus Friends

Even though the word “friend” is used rather loosely these days, isn’t it more comforting to think that you have 500 friends versus 500 fans? Maybe that’s just me, but having “fans” makes people seem so distant to me. Oh, I’m just a fan. I’m here to adore you. If we’re friends, I feel more open to conversing with you, and assume you feel the same way about me and the rest of the poor plebeians you’re deigning to friend. The doors are open. And even if we aren’t, I can feel like we’re on even ground.

Am I way off base here? Obviously each to his or her own, but I just don’t understand this concept of “fan pages” for individuals.

What am I missing?

Image Credit: http://www.flickr.com/photos/subcow/280962961/ via Creative Commons

Filed Under: Marketing Talk, Musings

The death of the 3 AM conversation

by Margie Clayman

When I was in college, “Social Media” as it exists now didn’t really well, exist. In fact, on my very first day of college, when I sat down to email my family, I realized I really had no idea how to email people. By the time I got to be a junior and senior, pretty exciting things were going on. Livejournal was born. Amazing technology like AOL Instant Messenger and ICQ was the big rage. I mean,  I could talk to my friends over summer vacation without jogging up a big phone bill. Amazing! But Twitter, Facebook, blogging? Eh. Hadn’t really caught on, at least not in the circles I was in.

I am really thankful for that.

A lot of my time in college was spent getting to know people. We’d have long talks that would start at midnight and really get going around 3 or 4. Sometimes a person would ping me via IM or via our campus’s broadcast system and ask if I was awake. When I’d say yes I’d hear a light knock on my door and we’d start talking about whatever was bothering them.

I wonder if college kids do that as much now.

As I got to know and talk to more and more people, I realized there was a pattern that I identified as the “3 AM conversation.” After awhile going over sort of trivial things, often times, due to fatigue or who knows what else, people would suddenly start talking about things that they didn’t normally talk about. I’d find out that this person I knew had been abused as a child. Maybe they had tried to kill themselves. Maybe a past girlfriend or boyfriend had been lost due to suicide. Maybe they had had health problems when they were young. And I would share my stuff too. We’d sit there and talk about all of this pretty heavy stuff, give each other a hug, and then either finally go to sleep or decide to take a 5 AM trip to McDonalds.

Everyone, even the people who seemed the happiest, had a 3 AM conversation topic.

Nowadays, with the capacity to share everything and anything with hundreds or even thousands of people, I wonder if people still have these 3 AM conversations. I wonder if people still feel ok about sitting down with a friend and saying, “Hey, look, this is on my mind.” I wonder if people still feel like it’s cool to unburden themselves in an environment where they know the worst that will happen is they’ll be surrounded with knowing glances and possibly Chicken McNuggets.

Sure, with a blog post you can reach a lot of people, but I’ve noticed something about those really personal blog posts. No matter how much they may break my heart, no matter how much I care about the blogger, it’s not the same. Sitting there and typing how much you care about that person in a little dialog box is not the same. Even writing an email, which is more personal, is not the same. When someone is lifting up a bandaid, you don’t want to keep them waiting for 7 hours while they wait to see if anyone cares. And what is the right response, anyway? I’m never sure. Do I pour my own heart out in a comment box? Do I say everything I want to say, like, “Wow, I can’t believe that happened to you because you are so dear to me”? Do I let it pass and figure that the person probably feels better now that they got that off their backs? Do I share the post, which always seems to demean the importance of it?

Can you differentiate the really good listeners when you get comments on a blog post that is about something painful? Can you distinguish between the caring people and the people who want to get noticed on a post they feel will get a lot of attention?

Do you know that I would really listen if we were face-to-face and you were having a problem?

Technology is amazing. The blogging experience is amazing. But I’m not sure I can be happy about blogging replacing those 3 AM conversations. Even if, in my old and wizened 30s, 3 AM may now be, like, 1 AM. I worry that the authors of these personal blog posts will be left feeling empty because getting comments is not the same as getting immediate in-person feedback and understanding. I worry that I will become immune to such posts because I don’t hear the voice. I don’t see facial expressions. I just see words and whatever mood I care to reflect onto them.

I guess I just want to say that while a lot of people are using the online world to call for help, that may not be the only or the best pathway. Even though it’s hard, calling someone, skyping, “hanging out” on G+….these things may be better if you’re having a hard time. Getting that immediate response, that personal response, without all of the “social media crap” that can surround personal posts, may be better for you. Hearing legitimate care in one person’s voice may be more soothing than receiving 100 retweets. In fact, I’m rather certain of that.

Just because you *can* share your troubles online does not always mean that that will be the most helpful road. And if you are going through a hard time, I wanted to just nudge you and say, “Hey…there are other ways to reach out to people who can give you genuine and 100% legitimate care.” Reach out and revisit that 3 AM conversation.

And take care.

Image Credit: http://www.flickr.com/photos/franciscoiurcovich/3550150437/ via Creative Commons

Filed Under: Musings

Are you sure you know what matters?

by Margie Clayman

Last night, a friend of mine from 12most, Keith Privette, posted a status update to Facebook. A friend of his essentially posted what appears to be a goodbye note to Facebook, and as of the time of me writing this, this friend still has yet to be found. Keith’s update directed people to his friend’s Facebook page, and as if trained, people started leaving messages for this fellow on that post. The last time I checked there were about 200 comments. All of the comments were filled with love, even though a lot of the people had no idea who this guy is. People shared their own stories of how they have struggled with depression. People reminded the fellow of the special times they had shared together, of his beautiful family, and of promised trips.

It’s still not clear how this story will go.

But it has me thinking about a lot of things.

This social media thing

Not just from a marketing perspective but from a human perspective, I think we’re getting this whole social media thing wrong in a lot of ways. The numbers don’t do a lot for us in the marketing world unless you know how to do them right. Similarly, numbers don’t really mean a whole lot in the human realm. I find joy in the online world because I get to know *people* as well, people. I don’t follow people back because they have x number of followers. In fact, a lot of people who have some 30,000 followers are often the biggest turd-nuggets I find (that’s a professional term). They aren’t engaging. They aren’t doing anything except promoting their own stuff. *yawn*

If you looked at this fellow’s social media stats, I’m sure you would say, as perhaps he himself might say, “Uh, well, he isn’t anyone important. He doesn’t have a lot of followers on Twitter. He doesn’t have a country’s worth of fans on Facebook.” But if you look at the outpouring of love and support he is getting, you’d think he was a social media superstar. And you know what, from what I can tell based on what these folks are saying and how much they care, he IS a superstar. But maybe you’d pass him by because he couldn’t get you to that next level.

What are we missing by not using this opportunity to get to know new people? What are sacrificing in the hopes of getting “bigger numbers?” It boggles my mind.

We’ve lost the capacity to see the value in ourselves

There is an epidemic of depression taking our precious friends and family members from us at an alarming rate, and I want to know why. I know way, way too many people who have tried to take their own lives, some of whom succeeded. I know far too many people who have hurt themselves. Have you thought about doing those things? Have you tried to do those things?

I know that our brains get fuzzy when our hearts muddy the waters, but maybe it is worthwhile, once a day, to think about all of the people who LOVE you, not just the people you’re grateful for. Who is that person that has called you once a week or once a month for the last 27 years? Who is that person you can talk to once a year and still have it feel like the old days? How much have you impacted the people around you? If this fellow could see how many people appreciated his smile, how many people care about him, and how many people are willing to rally around him in his time of need, I bet he’d be stunned. But maybe he doesn’t have time to think about all of that good stuff. Maybe none of us take the time to think about who we’re important to. Maybe it sounds egotistical, but I don’t think it is. Let Clarence help you out if you get stuck.

Waiting till it’s too late to say we care

Why do we have to wait until someone posts a goodbye message to say, “I love your smile”? Why does it always take a tragedy for us to say, with a strokey-beard pose, “Oh yes, we must appreciate those we love”? I know. Living with your heart on your sleeve is a scary proposition. It’s right there when you shake hands. It can get squished really easily. People can poke it with sharp objects and hurt you to your core. It’s risky.

As is walking out your door.

When was the last time you left a message for someone you care about saying something nice when it wasn’t their birthday or a holiday? When was the last time you ensured that that guy over there knows *exactly* how much you appreciate him? When was the last time you told that woman that you are so proud of everything she is doing?

Sure, you might sound corny. Sure, the person might back-pedal five steps away from you because being nice has become taboo, it seems. But do it anyway. Do you really want all of those feelings to come down to a comment on a scary Facebook post?

I don’t want to risk that. I don’t risk that. There are no guarantees. And telling someone their new avatar is lovely is so much more important than giving someone +K about lion cubs. It really is.

It’s time to weigh what matters. It’s time to remember that people are still people, even if they are 2D smiling avatars on a little screen. These people you talk to, they have their ups and downs, and you have a chance, a real chance, to reach out to all of these people.

Isn’t that what matters?

Seems so to me.

Carpe Diem

Carpe that hand. Reach out when someone says they’re feeling down. Jump for joy when someone finds success. Online and offline. Do it. Don’t save it for that moment when your heart is in your stomach wondering if you missed your chance.

Mind what matters. What REALLY matters.

OK?

image credit: http://www.flickr.com/photos/29553188@N07/3573969837/ via Creative Commons

 

Filed Under: Musings

#womenwednesday Don’t tell women what to do. They’re listening to me.

by Margie Clayman

One of my favorite movies of all time is Terry Gilliam’s Time Bandits. If you haven’t seen it it’s quite difficult to explain, but there is one line in particular I have always found useful in every day situations. In a gang of characters, the following dialogue takes place.

Character 1: “No, we agreed we’d have no leaders!”
Character 2: “Right! Now do as I say.”

I could be crazy, but I think this kind of mentality is standing in the way of gender equality for both men and women, but maybe particularly women. Tell me if you’ve seen or heard conversations like this before:

“Women should be allowed to do whatever they want. Women that do xyz are pretty dumb though.”

“Stop telling women what to do. They should really do this.”

“Young girls are growing up in an age when they can look forward to doing whatever they want when they’re grown up. They should really excel in science and math.”

To quote Will Ferrell’s character from Zoolander, “I feel like I’m taking crazy pills.”

Let’s talk about this discussion

OK, so…when you say “She can do whatever she wants,” what does that really mean? To me, and tell me if I’m way off, that means, “She can do whatever she wants.”  That means that if a woman wants to become the world’s greatest physicist, she should be able to do that. If a woman wants to stay at home and eat bon bons all day while her sugar daddy works, she should be able to do that. If a woman wants to work out of her home, she should be able to do that. And these women should be able to do these things without seeing raised eyebrows.

Raised eyebrows are creepy in large numbers.

Now, if you have opinions about how women (or men) should live their lives, more power to you. Most people have opinions about something, scientific studies show. However, voice these opinions in a truthful fashion. Instead of saying, “Don’t tell women what to do,” say something like, “If I ruled the world, this is what women would do.” Or maybe, if you’re feeling less ambitious, “Here’s how I live my life and why I think it’s good.”

Why tear people down?

What is really bothersome about these “Don’t tell women what to do” posts is that they seem to knock women off their game more than to stand up for women, but it’s all done in a very back-handed way. “Don’t tell women what to do. They should really do this.” Well, that insinuates that if you’re not doing “this” you’re doing something wrong. The same holds true for men. Why write a post saying, “Well, men need to do this that and the other thing” when really you are just verbalizing YOUR opinion about how men should live their lives? It’s rife with judgment, it doesn’t make sense, and dare I say, it’s rather much a hypocritical approach.

No one *should* do anything, really. People don’t even have to take care of themselves if they don’t want to. Until you are deemed the great ruler of the lower segment of the universe, it’s really not your business how other folks live or what other people tell those folks to do.

Am I right?

Image Credit: http://www.flickr.com/photos/table4five/2434005564/ via Creative Commons

Filed Under: Musings

Can you help me? I’m lost.

by Margie Clayman

I have had an interesting few days in terms of my blogging life. See, as the year was coming to a close, I thought about the last year (the first full year) that I’ve spent blogging here. I kept thinking to myself, “OK, what do I need to do to take this blog to the next level? What do I need to do to make it clear I’m taking it up a notch?”

The more I thought about this, the more sort of down I got. There are a lot of things I *could* do here. I thought about the blogs I most enjoy reading…could I try to write extremely detailed and brilliant posts like Brian Solis and Olivier Blanchard? Well, I could try. Could I try to do a lot of research so that I could write really strong actionable posts like Jay Baer and Mark Schaefer? I could try.  Could I focus more on PR and add in a bit more zestiness like Gini Dietrich? I could try.

But these people are already doing “them,” and they’re doing “them” a lot better than I ever could. So modeling my blog after other people I admire didn’t really seem like a good idea.

So what then? Maybe I needed to change my voice. Maybe I needed to format things more strictly.

I just kept feeling more and more lost. My voice is my voice. This is how I write (as I finally found out). I didn’t want to change that just so I could “ship” something differently.

What it really came down to is that I was wondering how to make my blog grow faster. I admit it. I wanted to start 2012 with a bang that would shock the world, somehow. I wanted to launch something different, something new, something never before tried. And I had some ideas, too. I even worked on them.

When it comes right down to it, though, my blog is my blog. I don’t want to write like other people  write. I don’t want to cover the stuff that will get me found more often in Google searches, per se. I just want to talk to you about stuff that I think might help you out. And I know that there are people who read these blogs who think that’s a pretty lame thing to focus on. And I know there are people who think that being nice is playing it too safe. If that’s the way I find controversy, well, so be it.

The lure of breaking out big is pretty strong this time of year. All of the lists of “Bloggers to watch” are coming out, and even if you make one you wonder why you didn’t make another. People are launching new things and it’s really tempting to try to do the same thing just so you can feel like you’re keeping up. But if you alter your voice and your blog’s mission just because there’s pressure to do it, you’re really endangering everything you’ve been working for. At that point, your blog is no longer yours. It belongs to the people who will carry it around and make it big. What you were infusing into it, the real you, your real goals, will waft away on vapors of hope and prayers for some measure of success.

Yes, I admit it. I thought about changing everything because I got a little impatient. But I wanted to share this with you not to make me look like a turd (who wants to do that) but rather to say that you always have a choice. You can always opt to go ahead and sell your soul, whatever that entails. But you can also always choose to stick to your guns, stick to the tortoise way, and see what happens. I like the tortoise way, upon further reflection. You get to watch and see a lot more than the hare does, and you sleep better, too.

If you’ve ever been tempted to throw everything away so that you can do something “new,” or if you’re feeling the pressure now to change everything because you want to be in a different (your perception: better) position this time next year, I humbly submit that it isn’t worth it. I’d much rather build momentum as I have been, slowly but surely and as myself, than to gain a lot of sudden attention based on stuff I don’t really believe in.

What do you think? Have you ever faced this bloggy conundrum?

Image Credit: http://www.flickr.com/photos/sokabs/2668156039/ via Creative Commons

Filed Under: Musings

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