Month: April 2010

I know, William Shakespeare would be so happy that I am taking one of the last lines from Romeo & Juliet (we are all punishéd), bastardizing it so that it relates to the Truman show, then remarking that we may kind of all be punishéd anyway. It’s why he wrote Romeo & Juliet, I’m fairly… Continue reading #7: We are all of us Trumanéd

Okay, let me start by saying that yes, I am aware of the fact that I am a marketer. I know that nothing should thrill me more than something like Foursquare, where people can holler to the winds that they are at such and such a place doing such and such a thing. I know… Continue reading Post #6: Foursquare and the Open Graph, Achtung Baby

I have been a muppet fan for as long as I can remember. One of the most tragic days of my life, however, is when I watched Muppets Take Manhattan for the trillionth time and really dug the scenes where Kermit (aka Phil Phillip Phil) is working for an amphibian-owned and run advertising agency. Youth,… Continue reading Post #5: What Jim Henson can teach us about marketing

Yesterday, I watched Harry Gottlieb’s webinar on talking human (It’s called Corporate Blahblahdiblah) and how corporations generally don’t do it. His point was well taken. Corporations seem to use words that have been proven to be good sellers, kind of like the word “ambitious” or “dedicated” when it comes to applying for jobs. It has… Continue reading Post #4: Is it really possible to talk human?

I saw an ad the other day while I was watching the Cleveland Indians game…it was for one of those trivia companies that you can text to get random answers to dumb debates in which you are engaged. You’ll note I can’t remember the company’s name. I”ll get to that later. The main visual of… Continue reading Post #3: The fine line between Shock & Awe