Month: June 2010

Yoga for Marketers

Do you like to do Yoga? Have you ever done Yoga? I’m in quite a Yoga phase right now. All different kinds. Some Rodney Yee,…

15 things to hate about Twitter

I saw a post the other day by Julien Smith (I know, it’s like I’m a one-track mind lately) about how hard it is to…

The downside of making your own game

So I finished chapter two of Trust Agents. The chapter is about “making your own game.” Brogan and Smith give a lot of examples how…

There are times when (gasp) advertising is inappropriate

When it comes to the news, I generally have become a “hide my head in the sand” kind of person. When Brian Williams or Jim…

There’s no ROI in Analytics

I was watching Avinash Kaushik’s webinar on multi-channel analytics today and saw a question pop up regarding whether ROI can be figured out based on…

The Anti-Case Study

I’ve noticed something about business folk. We are a boastful bunch. We are all about case studies, testimonials, retweets, recommendations, comments, “likes,” and providing the…