I just finished “The Human Artist” chapter of Trust Agents. Really good chapter, really strong advice. As has happened, eerily, through my time reading this book, what I read seems to contrast starkly with some thought or experience from my own life. I was just thinking a few hours before reading the chapter that Twitter is an increasing challenge for me. I like being human. I also like networking. Can you do both?
What does being a Human Artist Mean?
A lot of the advice that Brogan and Smith give in this chapter revolves around how to be human on the web. They return to the fact that we can’t see facial expressions, we can’t hear a tonality, so we have to depend upon online cues. One of the ways we can leave a really good impression is to make sure we have digital “touches” with our contacts on a regular basis. Offer assistance. Wish happy birthday. On time. Answer emails. Follow people back. Comment back.