Here we are on letter I of the marketing myth series, and we’re going to talk about what integrated marketing means. Now, often times you’ll see folks talking on social media sites about how it’s important to make sure your different social media efforts are “integrated.” They’ll note that it’s important to integrate your blog… Continue reading Myth: Integrated Marketing Means Using Facebook AND Twitter
Month: March 2012
#WomenWednesday Women will never be satisfied
Near the beginning of this #womenwednesday series, we talked about how a lot of people say, “Women have come SO far. Why are they still complaining?” As it turns out, this kind of perspective is omnipresent not only in terms of how people think about women but also in how women limit themselves. Indeed, it… Continue reading #WomenWednesday Women will never be satisfied
Myth: Having a plan is lame
When I first started at our family’s agency, it was July, which is about the time that we start revving up for something called planning season. I took a pretty steep crash course in what that meant. It meant contacting publications, looking back over what had happened in the last year, and creating a cohesive… Continue reading Myth: Having a plan is lame
A Bit On Slacktivism
Running rampant through the world of social media this past week has been a 30-minute documentary developed by a group called Invisible Children. Their purpose, as they state it, is to capture Ugandan war lord Joseph Kony by December 2012. Given that many feel the “sweet spot” length for an online video is no more… Continue reading A Bit On Slacktivism
Join the fun at #usXsw!
It’s that time of year again. SXSW is in full swing (almost) down in Austin, Texas. I remember the first time I heard about SXSW. It was back during my Lost fangirl days, and a friend of mine got to meet Dominic Monaghan down there. And Elijah Wood. We’re still friends, but it was rocky… Continue reading Join the fun at #usXsw!
What if I actually like you?
Something has been bothering me for awhile, and darn it all if I need to get it off my chest. It’s like this. Sometimes, lord knows why, I actually like people. I know. It’s a weakness. I’ve tried electro-shock therapy, a frontal lobotomy…everything you could think of, and yet nothing can break me of the… Continue reading What if I actually like you?