Dr. Susan Giurleo is an amazing woman whom I met initially via Third Tribe. I asked if she’d be willing to write her thoughts on how health care could more effectively use Social Media, and this is her response!
Social media isn’t just for business, marketing or showing all your friends how cute your kids are. Social media has the power to change how we access and use health care. The Pew Internet Research Foundation found that over 80% of Americans search for health care information online. Many use information and suggestions offered by friends and family on Facebook and Twitter.
Social media is changing how we find information, communicate and how we define “relationship.” Patients and health care providers can leverage social media to improve health outcomes and lower costs.
Here are just 3 ways I think social media will change health care:
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