• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Margie ClaymanMargie Clayman

Marietta, OH

  • About Me
  • Marketing
  • Librarianship
  • Random Musings
  • Contact Me

Five Topics Ready for Retirement

November 17, 2010 by Margie Clayman 3 Comments

I was listening to the Future of Marketing Virtual Conference on Tuesday and was hearing a lot of brilliant people talk about, um, the future of marketing, actually. So that was apropos. It got me thinking though about the new year coming up. Although I am not a fan of New Years Eve, I am a big fan of new years. I think it’s a great excuse to shed off things you don’t need, build things up that could improve you or your life, and just really start off on the right foot.

To that end I am already compiling some wish lists for 2011. Part of my wish list is that the following categories of blog posts, which are everywhere here in 2010, pass away peacefully, only to be reviewed as relics of the past. And I’d totally hope that they would rest in peace.

1. Blah blah blah is dead. Stop killing things. Please. Advertising is not dead. Print is not dead. Websites are not dead. I’d be so happy, though, if posts about things being dead could be dead.

2. Blah blah blah is the new marketing. I’m not really sure why we need to rename marketing. Do we even know how we define marketing? I find these posts perplexing, so I would not be sorry to see them go.

3. I am too popular to blah blah blah. I appreciate the fact that as the powers of influence increase, so too do time commitments, travel expenses, and interactions with icky people. Therefore, your ability to follow, comment, write, breathe, eat, sleep decreases. If you have time to post about how you don’t have time to do other stuff, you probably have time to do other stuff.

4. Blah blah blah Zappos. Please understand, I totally get why there is so much buzz about Zappos. I think the company and Tony Hsieh are respectively awesome. However, there has to be at least one other company (Okay, other than Ford) who is doing good things. Right?

5. Why aren’t you doing blah blah blah?: I love advice, but the incriminating, “Hey you, weakling, do this now or else” kind of post is something that I think should be very retro as opposed to very nowtro.

So what are five topics you’d love to see nevermore starting in 2011? What posts are driving you crazy these days?

Image by Roger Kirby. http://www.sxc.hu/profile/theswedish

Filed Under: Marketing Talk

Reader Interactions

Comments

  1. Davina K. Brewer says

    November 17, 2010 at 6:46 pm

    Marjorie, I’m with you on the “next shiny penny is the new black b/c so-and-so says it is” posts. Read another good post http://linkama.wordpress.com/2010/11/15/is-insert-any-traditional-marketing-device-dead/ that said the same, NONE of the old marketing ways are dead. It’s all just changing, adapting.

    I kinda like the “you’re doing it wrong” post, because I write them. Or at least, I rant on things I don’t like such as automated social media or bad advertising choices. Posts like that show how mileage will vary, everyone’s perspective on marketing communication and what works for some may be fail for others. FWIW.

    Reply
  2. Margie Clayman says

    November 18, 2010 at 1:10 pm

    Well, there’s the calling out of improper behavior post and there’s the “OMG if you’re not using Gowalla you are probably really stupid” post. I was speaking more of the latter 🙂 I think that call-out posts, as I call them, can indeed be very helpful for all of the reasons you mention!

    Reply

Trackbacks

  1. It’s not dead yet | Margie's Library of Marketing Musings and Morsels says:
    December 2, 2010 at 11:52 am

    […] by the way…I hope that posts about things being dead will be dead in […]

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Previous Post: « Are you using a hammer to tighten screws?
Next Post: Agencies Can’t »

Primary Sidebar

Recent Posts

  • Seeing Double: African American Literature
  • Book Review: Alexander Hamilton by Ron Chernow
  • Book Review: Land of Lincoln, by Andrew Ferguson
  • The portrayal of the infertile woman in entertainment
  • Chapter 3: A Weird Thing Happened Today

Recent Comments

  • Delores Baskerville on Are you locking out blog subscribers?
  • frank c tripoli on Book Review: Alexander Hamilton by Ron Chernow
  • Lyv on #30Thursday number 10 (we’re in the double digits?!?)
  • Fitoru on New Recipes, 2013
  • Anna Wyatt on Help me petition to deactivate driver-side airbags for Little People

Archives

  • February 2021
  • July 2020
  • June 2020
  • April 2017
  • October 2016
  • July 2016
  • April 2016
  • January 2016
  • December 2015
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • December 2014
  • October 2014
  • July 2014
  • June 2014
  • May 2014
  • February 2014
  • December 2013
  • October 2013
  • August 2013
  • June 2013
  • May 2013
  • April 2013
  • March 2013
  • January 2013
  • December 2012
  • November 2012
  • October 2012
  • September 2012
  • August 2012
  • July 2012
  • June 2012
  • May 2012
  • April 2012
  • March 2012
  • February 2012
  • January 2012
  • December 2011
  • November 2011
  • October 2011
  • September 2011
  • August 2011
  • July 2011
  • June 2011
  • May 2011
  • April 2011
  • March 2011
  • February 2011
  • January 2011
  • December 2010
  • November 2010
  • October 2010
  • September 2010
  • August 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • February 2010
  • January 2010
  • December 2009
  • April 2009
  • March 2009
  • February 2009
  • January 2009
  • December 2008
  • November 2008
  • October 2008
  • September 2008
  • August 2008
  • July 2008
  • June 2008
  • May 2008
  • June 2007
  • April 2007

Categories

  • Book Reviews
  • Crafts and Charity
  • Gardening for Renters
  • Marketing Talk
  • Molly Maggie McGuire
  • Musings
  • PassionPlayers
  • Uncategorized

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

Footer

marjorie.clayman@gmail.com

   

Margie Clayman © 2021