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Post #5: What Jim Henson can teach us about marketing

by Margie Clayman

I have been a muppet fan for as long as I can remember. One of the most tragic days of my life, however, is when I watched Muppets Take Manhattan for the trillionth time and really dug the scenes where Kermit (aka Phil Phillip Phil) is working for an amphibian-owned and run advertising agency.

Youth, where art thou?

Still, I’ve been thinking a lot about those scenes and then other general Jim Henson knowledge, and I’ve decided that marketers and people in general can learn a lot from the muppets.

You don’t believe me, huh? Or you just can’t believe I’m doing this to your muppets. I sympathize. But take a look.

Remember yesterday when I was pondering whether we can really talk human? Jim Henson was already covering that topic close to 30 years ago. “you mean just say what the product does? Nobody has tried that!”:

[youtube=http://www.youtube.com/watch?v=VwDUzSWoCjo&hl=en_US&fs=1&rel=0]

Yep, he definitely said what he meant.

Of course, one could also argue that Rainbow Connection could be equated to a modern day Facebook page (join the lovers, the dreamers, and me). But we won’t go that far, will we?

Filed Under: Marketing Talk

Previous Post: « Post #4: Is it really possible to talk human?
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